EXPERIENTIAL CREATIVE DIRECTOR • FOUNDER • DJ

I CREATE EXPERIENCES PEOPLE REMEMBER.

I turn ambitious ideas into live experiences for brands, corporations and hospitality — shaping what people see, feel and remember.

Founder & Lead Creative, Pelonkey

01 / 07

EXPERIENTIAL CREATIVE DIRECTOR • FOUNDER • DJ

I CREATE EXPERIENCES PEOPLE REMEMBER.

I turn ambitious ideas into live experiences for brands, corporations and hospitality — shaping what people see, feel and remember.

Founder & Lead Creative, Pelonkey

01 / 07

15+ YEARS BUILDING LIVE EXPERIENCES

15+ YEARS BUILDING LIVE EXPERIENCES

S&P GLOBAL

SMITHSONIAN

AMAZON

MARRIOTT

LIVE NATION

CITI

iHEARTRADIO

MACY’S

SELECTED WORK

EXPERIENCES BUILT TO MOVE PEOPLE.

EXPERIENCES BUILT TO MOVE PEOPLE.

Strategy, creative direction, entertainment and execution — designed as one connected experience.

Strategy, creative direction, entertainment and execution — designed as one connected experience.

S&P GLOBAL

Leadership Experience

Leadership Experience

1,200 GUESTS • 3 DAYS • 40 PERFORMERS

A leadership experience designed to turn a massive gathering into something human, interactive and connected.

VIEW CASE STUDY →

Creative Direction • Experience Design • Entertainment Strategy

SMITHSONIAN AMERICAN ART MUSEUM

State Fairs Extravaganza

State Fairs Extravaganza

RENWICK GALLERY • WASHINGTON, DC

Custom entertainment designed to feel like a living extension of the exhibition itself.

VIEW CASE STUDY →

Creative Concept • Custom Performance • Talent Direction

PLAYA GRANDE BEACH CLUB

New Year’s Eve Experience

New Year’s Eve Experience

200 GUESTS • DOMINICAN REPUBLIC

A luxury destination celebration designed as an evolving journey of live music, performance, surprise and spectacle.

VIEW CASE STUDY →

Creative Design • Entertainment Direction • Talent Curation

VIEW MORE WORK →

FROM IDEA TO EXPERIENCE

FROM IDEA TO EXPERIENCE.

I shape the big idea, guest journey and creative language — then build the team required to bring it into the real world.

I shape the big idea, guest journey and creative language — then build the team required to bring it into the real world.

EXPERIENCE STRATEGY

CREATIVE DIRECTION

GUEST JOURNEY

ENTERTAINMENT + TALENT

MUSIC + SOUND

EXPERIENTIAL PRODUCTION

THE IDEAS LIVE HERE.

THE BIG ONES GET BUILT AT PELONKEY.

Music taught me how to read a room. Entrepreneurship taught me how to make ideas real. Pelonkey gave me the platform to build them at scale. I lead the creative. Our team brings the talent, production and execution.

Music taught me how to read a room. Entrepreneurship taught me how to make ideas real. Pelonkey gave me the platform to build them at scale. I lead the creative. Our team brings the talent, production and execution.

EXPLORE PELONKEY →

CONCEPT → CREATIVE DIRECTION → TALENT → PRODUCTION

ONE IDEA. BUILT FOR THE REAL WORLD.

HOW MY BRAIN WORKS.

HOW MY BRAIN WORKS.

MUSIC

PEOPLE

TRAVEL

CULTURE

DESIGN

TECHNOLOGY

HOSPITALITY

NIGHTLIFE

STORYTELLING

COMMUNITY

EXPERIENCE.

MUSIC

PEOPLE

TRAVEL

CULTURE

DESIGN

TECHNOLOGY

HOSPITALITY

NIGHTLIFE

STORYTELLING

COMMUNITY

EXPERIENCE.

I collect ideas everywhere — music, travel, hospitality, technology, art, nightlife and human behavior. My job is connecting those dots before the experience exists.

I LIKE BUILDING THINGS.

PELONKEY

An idea that became an agency. **New website coming September 1

BEAT RETREAT DR

An idea that became a destination experience.

I LIKE TURNING “WHAT IF?” INTO “WE BUILT IT.”

MUSIC IS WHERE I LEARNED TO READ THE ROOM.

Timing. Tension. Release. Taste. Energy. Crowd psychology. DJing taught me how quickly one creative decision can change an entire room. That instinct still influences everything I build. And I still DJ because I love it.

Timing. Tension. Release. Taste. Energy. Crowd psychology. DJing taught me how quickly one creative decision can change an entire room. That instinct still influences everything I build. And I still DJ because I love it.

DJ NEEKOLA

Corporate • Brand • Destination • Private

BOOK →

DJ NEEKOLA

Corporate • Brand • Destination • Private

BOOK →

MUSIC PRODUCTION

Original Music • Custom Edits • Branded Sound

CREATE →

SOUND JOURNEYS

Immersive sonic experiences for teams, retreats and special projects.

EXPLORE →

THE PERSON BEHIND THE ROOM.

THE PERSON BEHIND THE ROOM.

I’M NICOLE GALLUB — NEEKOLA PROFESSIONALLY.

MY CAREER SITS AT THE INTERSECTION OF MUSIC, ENTREPRENEURSHIP, CULTURE AND LIVE EXPERIENCE.

I’M MOST USEFUL WHEN THE BRIEF IS AMBITIOUS, A LITTLE UNDEFINED, AND NEEDS SOMEONE WHO CAN SEE WHAT ISN’T THERE YET.

HAVE A BRIEF THAT NEEDS A BIGGER IDEA?

HAVE A BRIEF THAT NEEDS A BIGGER IDEA?

LET’S BUILD IT.

GOOD IDEAS WELCOME.